From Manuscript to Bookshelf: My Journey as an Indie Children's Author

If you’ve ever dreamed of publishing a children’s book but felt overwhelmed by the process, I want to show you that it’s possible. This is my journey—and the lessons I’ve learned can help you navigate yours.

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Three years ago, I embarked on a journey that would change my life forever. I had a story in my heart, a vision in my mind, and a dream of seeing my book in the hands of children everywhere. What I didn’t realize at the time was just how much I had to learn about writing, publishing, and marketing a book as an independent author.

In this post, I want to take you through my experience from manuscript to bookshelf—the ups, the downs, and everything in between.

The Birth of an Idea

Every book starts with an idea. My most recent picture book, Mousey Mornings, came from watching a mouse pop out from below a stone to nibble on some fallen bird food. I wondered how his home might look and how he lived. Melvin was born in my mind, and it wasn’t long afterwards, that his best friend Zara followed.

I began writing with enthusiasm, thinking that once the words were on the page, the hard part was done. I couldn’t have been more wrong!

Writing and Editing: The Real Work Begins

Writing a first draft felt exhilarating, but I quickly learned that a good book isn’t written—it’s rewritten. I worked through multiple drafts, refining the story, tightening the language, and ensuring that every word served a purpose. After completing what I thought was my final version, I sought professional help—an editor who specialized in children's literature.

Editing was a humbling process. My editor provided feedback that improved my story in ways I hadn’t imagined. From restructuring sentences to adjusting the pacing, each revision brought me closer to a polished manuscript.

Illustrations: Bringing the Story to Life

One of the most exciting (and daunting) aspects of publishing a children’s book is finding the right illustrator. I spent weeks researching artists whose style matched the vision I had for my story. Once I found the perfect illustrator, we worked together to create characters and scenes that would engage young readers. It was incredible to see my words come to life through vibrant, expressive artwork.

Publishing: The Indie Path

Choosing to self-publish means taking on many roles—author, project manager, and marketer. There are lessons to learn about ISBNs, formatting for print, and distribution platforms like Amazon KDP and IngramSpark. Each decision—from paper quality to trim size—play a role in how the completed book will be received.

Every second expanding my knowledge in these areas meant I was not only improving this book, but future books too.

The first time I held a printed copy of Mousey Mornings in my hands was a surreal moment. It was proof that all the late nights, edits, and hard work had paid off.

Marketing and Getting Noticed

During the final stages of illustration, the real challenge began. Promotion and marketing to get my book into the hands of readers.

My website and social media platforms needed amending and I reached out to the list of bloggers and influencers in the children’s book niche I had built up over the years. Contacting magazines, newspapers, and arranging school visits, book fairs, and online promotions became part of my daily routine.

Building an audience took time and persistence, but the first review from a happy parent made every effort worth it. Learning to market my books effectively is still an ongoing process, but each new reader is a reminder of why I started this journey in the first place.

Lessons Learned Along the Way

1. Patience is key – Writing and publishing take time. Don’t rush the process.

2. Invest in quality – A well-edited book with professional illustrations makes a huge difference.

3. Marketing is just as important as writing – If you want people to read your book, you have to make them aware of it.

4. Community matters – Connecting with other indie authors has been invaluable for learning and support.

Final Thoughts

Becoming an indie children's author has been one of the most challenging and rewarding experiences of my life. While I still have so much to learn, I wouldn’t trade this journey for anything. If you're considering self-publishing your own book, and the aim to get into bricks-and-mortar stores, know that it’s absolutely possible—with dedication, persistence, and a willingness to learn.

If you’re looking for more guidance on self-publishing, I’m working on resources to help aspiring authors navigate this journey—from manuscript development to marketing strategies. Stay tuned for more!

What part of the writing or publishing process do you find most challenging? I’d love to hear your thoughts in the comments.

However, I would like to add my grateful thanks to the following mentors who have made all of the above possible, along with the many other indie authors who share guidance along the way:

• www.buildyourauthorbrand.com - Isabell Knight, in building my brand and confidence in who i am as an author

• www.paulinetait.com - Pauline Tait, in your unwavering guidance and mentorship to get me to where I am

• www.arynvandyke.com - Aryn Van Dyke, in your assistance and gentle approach to marketing in bite sized steps